ADVERTISING IN A COMPETITIVE PRODUCT LINE (Q4542127): Difference between revisions

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+Optimizing Advertising Expenditures in a Dynamic Duopoly
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+Empirical Analysis of Closed-Loop Duopoly Advertising Strategies
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+Closed-Loop Advertising Strategies in a Duopoly
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+Dynamic promotional budgeting and media allocation
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+The Many-Player Advertising Game
@@ Property / cites work: The Many-Player Advertising Game / rank @@
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+Feature Article—Aggregate Advertising Models: The State of the Art
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+Deterministic and stochastic optimization of a dynamic advertising model
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+Competitive dynamic advertising. A modification of the Case game
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