Monte Carlo analysis of estimation methods for the prediction of customer response patterns in direct marketing (Q439442)
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scientific article
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Monte Carlo analysis of estimation methods for the prediction of customer response patterns in direct marketing |
scientific article |
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Monte Carlo analysis of estimation methods for the prediction of customer response patterns in direct marketing (English)
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16 August 2012
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response pattern
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direct marketing
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probabilistic modeling
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