A Pareto optimal mechanism for demand-side platforms in real time bidding advertising markets (Q2200648)
From MaRDI portal
 | This is the item page for this Wikibase entity, intended for internal use and editing purposes. Please use this page instead for the normal view: A Pareto optimal mechanism for demand-side platforms in real time bidding advertising markets |
scientific article
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | A Pareto optimal mechanism for demand-side platforms in real time bidding advertising markets |
scientific article |
Statements
A Pareto optimal mechanism for demand-side platforms in real time bidding advertising markets (English)
0 references
22 September 2020
0 references
computational advertising
0 references
real time bidding
0 references
demand side platform
0 references
Pareto optimal
0 references
mechanism design
0 references
computational experiment
0 references
