A Mathematical Model for Simultaneously Determining the Optimal Brand-Collection and Display-Area Allocation

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Publication:5181101

DOI10.1287/opre.22.1.13zbMath0273.90060OpenAlexW1996541673MaRDI QIDQ5181101

Henry N. Amato, Evan E. Anderson

Publication date: 1974

Published in: Operations Research (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1287/opre.22.1.13




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