Consumer segmentation based on use patterns (Q2038211)

From MaRDI portal
Revision as of 05:22, 28 February 2024 by SwMATHimport240215 (talk | contribs) (‎Changed an Item)
scientific article
Language Label Description Also known as
English
Consumer segmentation based on use patterns
scientific article

    Statements

    title
    Consumer segmentation based on use patterns (English)
    0 references
    publication date
    9 July 2021
    0 references
    zbMATH Keywords
    real-time marketing
    0 references
    circular data
    0 references
    spherical \(k\)-means clustering
    0 references
    market segmentation
    0 references
    describes a project that uses
    R
    0 references
    Tsclust
    0 references
    WeightedCluster
    0 references
    CircStats
    0 references
    circular
    0 references

    Identifiers

    zbMATH DE Number
    7370652
    0 references
     
    Retrieved from "https://portal.mardi4nfdi.de/w/index.php?title=Item:Q2038211&oldid=23070535"
    Powered by MediaWiki