Optimal Advertising for the Nerlove-Arrow Model Under a Budget Constraint (Q4152311)
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scientific article; zbMATH DE number 3581877
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Optimal Advertising for the Nerlove-Arrow Model Under a Budget Constraint |
scientific article; zbMATH DE number 3581877 |
Statements
Optimal Advertising for the Nerlove-Arrow Model Under a Budget Constraint (English)
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1977
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