Two‐echelon manufacturer–retailer supply chain strategies with price, quality, and promotional effort sensitive demand (Q5744004)
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scientific article; zbMATH DE number 6540401
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Two‐echelon manufacturer–retailer supply chain strategies with price, quality, and promotional effort sensitive demand |
scientific article; zbMATH DE number 6540401 |
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Two‐echelon manufacturer–retailer supply chain strategies with price, quality, and promotional effort sensitive demand (English)
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9 February 2016
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price
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promotional effort
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quality
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Stackelberg game
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imperfect production
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warranty
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