Pages that link to "Item:Q1278411"

The following pages link to Determining the optimal return on investment for an advertising compaign (Q1278411):

Displaying 7 items.

• Inferring causal impact using Bayesian structural time-series models (Q89980) (← links)
• Analysis of the conditional stock-return distribution under incomplete specification. (Q1427543) (← links)
• Multi-period media planning for multi-products incorporating segment specific and mass media (Q1730458) (← links)
• Investment decisions and sensitivity analysis: NPV-consistency of rates of return (Q1754333) (← links)
• An application of approximate dynamic programming in multi-period multi-product advertising budgeting (Q2083404) (← links)
• Multi-criteria media mix decision model for advertising a single product with segment specific and mass media (Q2358302) (← links)
• Determining the optimal duration of an advertising campaign using diffusion of information (Q2489183) (← links)