Determining the optimal duration of an advertising campaign using diffusion of information (Q2489183)
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| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Determining the optimal duration of an advertising campaign using diffusion of information |
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Determining the optimal duration of an advertising campaign using diffusion of information (English)
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16 May 2006
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Optimization of information diffusion
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Discounting
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Monte Carlo simulation
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Integer programming
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Spreadsheet modeling
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