A Unified Approach to Conjoint Analysis Models

DOI10.1198/016214502388618410MaRDI QIDQ4468418zbMATH OpenOpenAlexFDO

Authors Pablo Marshall, Eric T. Bradlow

Publication date 10 June 2004

Published in Journal of the American Statistical Association (Search for Journal in Brave)

Full work available at URL https://doi.org/10.1198/016214502388618410

Mathematics Subject Classification ID

Applications of statistics (62P99) Operations research and management science (90B99)

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(16)

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• Using hierarchical Bayes draws for improving shares of choice predictions in conjoint simulations: a study based on conjoint choice data
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• The case of conjoint analysis
• Measurement of preferences with self-explicated approaches: a classification and merge of trade-off- and non-trade-off-based evaluation types
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• A heterogeneous Bayesian regression model for cross-sectional data involving a single observation per response unit
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• Individualized Hybrid Models for Conjoint Analysis
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• Ellipsoidal methods for adaptive choice-based conjoint analysis
• Causal interaction in factorial experiments: application to conjoint analysis
• Analyzing conjoint analysis data by a random coefficient regression model
• Conjoint measurement with constraints on attribute levels: a mixture-amount model approach
• On Bayesian testing of additive conjoint measurement axioms using synthetic likelihood

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