The value of simple models in new product forecasting and customer‐base analysis (Q3439786)

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The value of simple models in new product forecasting and customer‐base analysis
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    The value of simple models in new product forecasting and customer‐base analysis (English)
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    29 May 2007
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    new product sales forecasting
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    customer-base analysis
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    repeat buying
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    spreadsheet modelling
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