Omni-channel strategy for an online retailer: considering experience service and shopping costs (Q5889174)

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scientific article; zbMATH DE number 7675938
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    Omni-channel strategy for an online retailer: considering experience service and shopping costs
    scientific article; zbMATH DE number 7675938

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      Omni-channel strategy for an online retailer: considering experience service and shopping costs (English)
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      19 April 2023
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      ESBO
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      BOPS
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      omni-channel
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      experience service
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      return rate
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