Food market segmentation based on consumer preferences using outranking multicriteria approaches (Q6079912)
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scientific article; zbMATH DE number 7744706
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| English | Food market segmentation based on consumer preferences using outranking multicriteria approaches |
scientific article; zbMATH DE number 7744706 |
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Food market segmentation based on consumer preferences using outranking multicriteria approaches (English)
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29 September 2023
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market segmentation
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sorting problem
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classification problem
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PROMETHEE
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consumer preferences
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purchasing criteria
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food-related lifestyle
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consumer attitudes
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healthy meat
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cognitive construct
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