Multiproduct retailing

DOI10.1093/RESTUD/RDU032MaRDI QIDQ4610714zbMATH OpenOpenAlexFDO

Authors Andrew Rhodes

Publication date 23 January 2019

Published in Review of Economic Studies (Search for Journal in Brave)

Full work available at URL https://doi.org/10.1093/restud/rdu032

zbMATH Keywords

advertisingmultiproduct searchretailing

Mathematics Subject Classification ID

Marketing, advertising (90B60) Microeconomic theory (price theory and economic markets) (91B24)

Recommendations

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Cited in

(9)

• Retailer price distributions and promotional activities
• It's good to be bad: the low quality advantage in consumer search markets
• Price advertising, double marginalisation and vertical restraints
• A survey of preference estimation with unobserved choice set heterogeneity
• Price promotions and trade deals with multiproduct retailers
• Product variety and endogenous pricing with evaluation costs
• Optimizing assortment and pricing of multiple retail categories with cross-selling
• Competition with list prices
• Greater search cost reduces prices

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