A Learning Approach for Interactive Marketing to a Customer Segment
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Publication:3392140
DOI10.1287/opre.1070.0427zbMath1167.90552MaRDI QIDQ3392140
Adam J. Mersereau, Dimitris J. Bertsimas
Publication date: 13 August 2009
Published in: Operations Research (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1287/opre.1070.0427
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