Note. Optimal Promotion Strategies: A Demand-Sided Characterization
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Publication:4367210
DOI10.1287/mnsc.43.2.251zbMath0888.90098OpenAlexW1963805484MaRDI QIDQ4367210
Publication date: 11 June 1998
Published in: Management Science (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1287/mnsc.43.2.251
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