Reservation exchange markets for internet advertising

DOI10.4230/LIPICS.ICALP.2016.142MaRDI QIDQ4598285zbMATH OpenFDO

Authors Gagan Goel, Afshin Nikzad, Renato Paes Leme, Stefano Leonardi, Vahab S. Mirrokni

Publication date 19 December 2017

zbMATH Keywords

two-sided marketsenvy-free allocationsinternet advertisingclinching auctionreservation markets

Mathematics Subject Classification ID

Auctions, bargaining, bidding and selling, and other market models (91B26) Marketing, advertising (90B60) Internet topics (68M11)

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