Simulation of the advertising in duopoly markets based on cellular automata

MaRDI QIDQ5318655zbMATH OpenFDO

Authors

Publication date 22 July 2009

zbMATH Keywords

advertisingcellular automataduopoly markets

Mathematics Subject Classification ID

Marketing, advertising (90B60) Cellular automata (computational aspects) (68Q80)

Recommendations

• How effective is advertising in duopoly markets?
• Cellular automata based simulation of new product market diffusion
• Threshold advertising rules in a duopoly framework
• A chaotic model for advertising diffusion problem with competition
• Numerical analysis of advertising duopoly game model

Cited in

(4)

• The study of properties of the word of mouth marketing using cellular automata
• Cellular automata based simulation of new product market diffusion
• About one approach to modelling the distribution of advertising as a process of aggregation limited by diffusion
• How effective is advertising in duopoly markets?

This page was built for publication: Simulation of the advertising in duopoly markets based on cellular automata

Report a bug (only for logged in users!)Click here to report a bug for this page (MaRDI item Q5318655)