A Differential Game of a Dual Distribution Channel
From MaRDI portal
Publication:5428674
DOI10.1007/978-0-8176-4553-3_27zbMath1154.91345OpenAlexW3123450838MaRDI QIDQ5428674
Olivier Rubel, Georges Zaccour
Publication date: 23 November 2007
Published in: Annals of the International Society of Dynamic Games (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1007/978-0-8176-4553-3_27
Related Items (4)
Recent developments in dynamic advertising research ⋮ Product Recalls and Channel Pricing ⋮ Nerlove-Arrow: a new solution to an old problem ⋮ Optimal dynamic advertising with an adverse exogenous effect on brand goodwill
This page was built for publication: A Differential Game of a Dual Distribution Channel