Predicting online-purchasing behaviour (Q1780768): Difference between revisions

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Property / full work available at URL: https://doi.org/10.1016/j.ejor.2004.04.022 / rank
 
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Latest revision as of 11:37, 10 June 2024

scientific article
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English
Predicting online-purchasing behaviour
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    Predicting online-purchasing behaviour (English)
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    13 June 2005
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    Marketing
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    Forecasting
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    E-commerce
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    Classification
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    Clickstream data
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    Customer relationship management
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    Business intelligence
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