Customer attrition analysis for financial services using proportional hazard models (Q1877036)
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scientific article
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Customer attrition analysis for financial services using proportional hazard models |
scientific article |
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Customer attrition analysis for financial services using proportional hazard models (English)
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16 August 2004
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Banking
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Marketing
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Retention modelling
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Proportional
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hazard model
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Cox regression
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