Allocation of catalogs to collective customers based on semiparametric response models (Q704136): Difference between revisions

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-.1016/j.ejor.2003.10.017
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+Bayesian neural network learning for repeat purchase modelling in direct marketing
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+Mailing Decisions in the Catalog Sales Industry
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+Q4318617
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+Optimal Mailing of Catalogs: A New Methodology Using Estimable Structural Dynamic Programming Models
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+Q4315271
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+Q3998409
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+Market share analysis using semi-parametric attraction models
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+Feature Article—Aggregate Advertising Models: The State of the Art
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+.1016/J.EJOR.2003.10.017
@@ Property / DOI: 10.1016/J.EJOR.2003.10.017 / rank @@
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