Advertising channel selection in a segmented market (Q2507927): Difference between revisions

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+https://doi.org/10.1016/j.automatica.2006.03.015
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+W1985079302
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@@ Property / cites work @@
+Advertising a new product in a segmented market
@@ Property / cites work: Advertising a new product in a segmented market / rank @@
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+New product introduction: goodwill, time and advertising cost
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@@ Property / cites work @@
+Dynamic Optimal Control Models in Advertising: Recent Developments
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+Feature Article—Aggregate Advertising Models: The State of the Art
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+Dynamics and optimization of a distributed sales advertising model
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+Dynamic Optimal Control Models in Advertising: a Survey
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+Q4328545
@@ Property / cites work: Q4328545 / rank @@
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+Q2725665
@@ Property / cites work: Q2725665 / rank @@
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