Pages that link to "Item:Q5289664"
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The following pages link to A Competitive Advertising Model: Some Theoretical and Empirical Results (Q5289664):
Displaying 5 items.
- Dynamic modeling of nontargeted and targeted advertising strategies in an oligopoly (Q520966) (← links)
- A pulsing model of advertising competition: A game theoretic approach. I: Theoretical foundation (Q1390206) (← links)
- A pulsing model of advertising competition: A game theoretic approach. II: Empirical application and findings (Q1390230) (← links)
- Recent developments in dynamic advertising research (Q1926777) (← links)
- Product bundling and advertising strategy for a duopoly supply chain: a power-balance perspective (Q2171364) (← links)