Pages that link to "Item:Q2507927"
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The following pages link to Advertising channel selection in a segmented market (Q2507927):
Displaying 11 items.
- Inverted-U aggregate investment curves in a dynamic game of advertising (Q529719) (← links)
- Advertising and production of a seasonal good for a heterogeneous market (Q989826) (← links)
- Optimal dynamic advertising with an adverse exogenous effect on brand goodwill (Q1023345) (← links)
- Effects of Internet sales promotion on a differential advertising model (Q1727292) (← links)
- Multi-period media planning for multi-products incorporating segment specific and mass media (Q1730458) (← links)
- Recent developments in dynamic advertising research (Q1926777) (← links)
- Multi-criteria media mix decision model for advertising a single product with segment specific and mass media (Q2358302) (← links)
- Integrated marketing communications in markets with uncertainty and competition (Q2390548) (← links)
- Existence and uniqueness of optimal dynamic pricing and advertising controls without concavity (Q2417100) (← links)
- ADVERTISING DECISIONS IN A VERTICAL DISTRIBUTION CHANNEL (Q3402034) (← links)
- Advertising decisions for a segmented market (Q3632708) (← links)
