Investigating purchasing-sequence patterns for financial services using Markov, MTD and MTDG models (Q2575561)

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Investigating purchasing-sequence patterns for financial services using Markov, MTD and MTDG models
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    Investigating purchasing-sequence patterns for financial services using Markov, MTD and MTDG models (English)
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    5 December 2005
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    banking
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    marketing
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    mixture transition distribution (MTD) models
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    MTDg models
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    cross-sell
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    financial-services industry
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    analytical customer relationship management (CRM)
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    business intelligence
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    data mining
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