Behavior-aware user response modeling in social media: learning from diverse heterogeneous data (Q2629684)
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scientific article; zbMATH DE number 6601434
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| English | Behavior-aware user response modeling in social media: learning from diverse heterogeneous data |
scientific article; zbMATH DE number 6601434 |
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Behavior-aware user response modeling in social media: learning from diverse heterogeneous data (English)
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6 July 2016
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data mining
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direct marketing
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response modeling
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social media
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engagement behavior
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0.6915359497070312
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0.6879749894142151
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0.64020174741745
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0.6391920447349548
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