Likelihood estimation of consumer preferences in choice-based conjoint analysis (Q297313)
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scientific article; zbMATH DE number 6598174
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| English | Likelihood estimation of consumer preferences in choice-based conjoint analysis |
scientific article; zbMATH DE number 6598174 |
Statements
Likelihood estimation of consumer preferences in choice-based conjoint analysis (English)
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24 June 2016
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conjoint analysis
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utility function
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preference estimation
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maximum likelihood
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marketing research
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0.8896546959877014
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0.7696093916893005
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0.7658089399337769
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0.7574324011802673
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