An approach to setting up a national customer satisfaction index: the Jordan case study (Q5124884)

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scientific article; zbMATH DE number 7253947
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An approach to setting up a national customer satisfaction index: the Jordan case study
scientific article; zbMATH DE number 7253947

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    An approach to setting up a national customer satisfaction index: the Jordan case study (English)
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    30 September 2020
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    customer satisfaction index
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    SERVQUAL
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    nonlinear principal component analysis
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    generalized maximum entropy
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    structural equations models
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