Optimal pricing of online products based on customer anchoring‐adjustment psychology (Q6082285)
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scientific article; zbMATH DE number 7772057
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| English | Optimal pricing of online products based on customer anchoring‐adjustment psychology |
scientific article; zbMATH DE number 7772057 |
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Optimal pricing of online products based on customer anchoring‐adjustment psychology (English)
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29 November 2023
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online product pricing
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anchoring effect
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platform economics
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discrete choice model
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loss aversion
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