Optimal pricing of online products based on customer anchoring‐adjustment psychology (Q6082285)

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scientific article; zbMATH DE number 7772057
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Optimal pricing of online products based on customer anchoring‐adjustment psychology
scientific article; zbMATH DE number 7772057

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    Optimal pricing of online products based on customer anchoring‐adjustment psychology (English)
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    29 November 2023
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    online product pricing
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    anchoring effect
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    platform economics
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    discrete choice model
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    loss aversion
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