Z. John Zhang

Available identifiers

zbMath Open zhang.z-johnMaRDI QIDQ3114805

List of research outcomes

Publication	Date of Publication	Type
Optimal entry timing in markets with social influence	2012-03-01	Paper
Note on self-restraint as an online entry-deterrence strategy	2012-02-21	Paper
Should price increases be targeted? Pricing power and selective vs. across-the-board price increases	2012-02-21	Paper
Competitive one-to-one promotions	2012-02-19	Paper
Augmenting conjoint analysis to estimate consumer reservation price	2012-02-19	Paper
The optimal choice of promotional vehicles: front-loaded or rear-loaded incentives?	2012-02-12	Paper
Short- or long-duration coupons: the effect of the expiration date on the profitability of coupon promotions	2012-02-12	Paper

Research outcomes over time

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