Solving multiattribute design problems with analytic hierarchy process and conjoint analysis: an empirical comparison
From MaRDI portal
Publication:1767698
DOI10.1016/j.ejor.2004.01.026zbMath1057.91502OpenAlexW2054253131MaRDI QIDQ1767698
Roland Helm, Armin Scholl, Laura Manthey, Michael Steiner
Publication date: 8 March 2005
Published in: European Journal of Operational Research (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1016/j.ejor.2004.01.026
Decision theory (91B06) Management decision making, including multiple objectives (90B50) Utility theory (91B16) Group preferences (91B10)
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