Willingness-to-pay estimation with choice-based conjoint analysis: addressing extreme response behavior with individually adapted designs
DOI10.1016/J.EJOR.2012.01.002zbMATH Open1244.90139OpenAlexW4385208460MaRDI QIDQ439688FDOQ439688
Authors: Sonja Gensler, Oliver Hinz, Bernd Skiera, Sven Theysohn
Publication date: 16 August 2012
Published in: European Journal of Operational Research (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1016/j.ejor.2012.01.002
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Cites Work
- Dynamic assortment optimization with a multinomial logit choice model and capacity constraint
- Augmenting conjoint analysis to estimate consumer reservation price
- Issues in the use of ratings-based versus choice-based conjoint analysis in operations management research
- Real world performance of choice-based conjoint models
- Solving multiattribute design problems with analytic hierarchy process and conjoint analysis: an empirical comparison
- Estimation methods for choice-based conjoint analysis of consumer preferences
- Optimization and analysis of the profitability of tariff structures with two-part tariffs
- Product line selection and pricing under a share-of-surplus choice model.
- Profitability in product line pricing and composition with manufacturing commonalities
- Technical note: Mathematical properties of the optimal product line selection problem using choice-based conjoint analysis
- Optimal product design using conjoint analysis: Computational complexity and algorithms
- Modeling competitive pricing and market share: Anatomy of a decision support system
- A procedure for new product positioning in an attribute space
- A pruning heuristic for use with multisource product design
- Algorithms for the simple equal flow problem
Cited In (10)
- Predicting and optimizing marketing performance in dynamic markets
- Foundations of stated preference elicitation: consumer behavior and choice-based conjoint analysis
- Combining intended demand and yes/no responses in the estimation of contingent valuation models
- Estimating consumers' willingness to pay for individual quality attributes with DEA
- Measurement of preferences with self-explicated approaches: a classification and merge of trade-off- and non-trade-off-based evaluation types
- Likelihood estimation of consumer preferences in choice-based conjoint analysis
- Advanced conjoint analysis using feature selection via support vector machines
- Using PageRank for non-personalized default rankings in dynamic markets
- Using hierarchical Bayes draws for improving shares of choice predictions in conjoint simulations: a study based on conjoint choice data
- Modeling zero response data from willingness to pay surveys: a semi-parametric estimation.
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