Determining the optimal direct mailing frequency
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Publication:1827656
DOI10.1016/S0377-2217(03)00349-7zbMath1066.90059MaRDI QIDQ1827656
Jedid-Jah Jonker, Nanda Piersma
Publication date: 6 August 2004
Published in: European Journal of Operational Research (Search for Journal in Brave)
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