Forecast adjustments during post-promotional periods
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Publication:2116851
DOI10.1016/j.ejor.2021.07.057zbMath1495.90097OpenAlexW3192337559MaRDI QIDQ2116851
Harsha Chamara Hewage, H. Niles Perera, Shari De Baets
Publication date: 18 March 2022
Published in: European Journal of Operational Research (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1016/j.ejor.2021.07.057
forecastingsales promotionsjudgmental adjustmentsbehavioral supply chain managementpost-promotional effect
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Use of contextual and model-based information in adjusting promotional forecasts ⋮ Optimal reconciliation with immutable forecasts
Uses Software
Cites Work
- Demand forecasting with high dimensional data: the case of SKU retail sales forecasting with intra- and inter-category promotional information
- Do `big losses' in judgmental adjustments to statistical forecasts affect experts' behaviour?
- A retail store SKU promotions optimization model for category multi-period profit maximization
- Using judgment to select and adjust forecasts from statistical models
- Forecasting and operational research: a review