Technology and service investments in the presence of feature fatigue and word-of-mouth

DOI10.1016/J.EJOR.2021.11.035MaRDI QIDQ2140276zbMATH OpenOpenAlexFDO

Authors Sara Rezaee Vessal, Pietro De Giovanni, Alborz Hassanzadeh

Publication date 20 May 2022

Published in European Journal of Operational Research (Search for Journal in Brave)

Full work available at URL https://doi.org/10.1016/j.ejor.2021.11.035

zbMATH Keywords

word-of-mouthafter-sales servicequality managementtechnology investmentfeature fatigue

Mathematics Subject Classification ID

Marketing, advertising (90B60)

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Cites work

• After-sale service deployment and information sharing in a supply chain under demand uncertainty
• An analytical model of the relationship between product quality and advertising
• Dynamic Quality Models and Games in Digital Supply Chains
• Modeling the impact of product quality on dynamic pricing and advertising policies
• Optimal price and product quality decisions in a distribution channel
• Quality investment, and the contract manufacturer's encroachment
• The effects of herding and word of mouth in a two-period advertising signaling model
• Timing of service investments for retailers under competition and demand uncertainty
• When remanufacturing meets product quality improvement: the impact of production cost

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