Analysis of optimal production and advertising policies

DOI10.1080/00207729608929336MaRDI QIDQ3124288zbMATHOpenAlexWikidataFDO

Authors Danny I. Cho

Publication date 13 March 1997

Published in International Journal of Systems Science. Principles and Applications of Systems and Integration (Search for Journal in Brave)

Full work available at URL https://doi.org/10.1080/00207729608929336

zbMATH Keywords

joint productionadvertising controltime dependent depreciation rate

Mathematics Subject Classification ID

Marketing, advertising (90B60) Production models (90B30)

Recommendations

• A problem in jointly optimal production and advertising decisions
• Determining optimal production and advertising policies for a seasonal product
• Optimal dynamic advertising policies and equilibria
• Estrategias optimas de publicidad y precio
• Optimal advertising and pricing in a new-product adoption model
• A linear programming approach for determining optimal advertising policy
• A dynamic model of manufacturing quality's effect on optimal advertising and pricing policies
• scientific article; zbMATH DE number 1460262
• Fluctuations of the optimal advertising and inventory policy: A qualitative analysis
• Optimal advertising and pricing in a class of general new-product adoption models

Cites work

• scientific article; zbMATH DE number 3181355 (Why is no real title available?)
• scientific article; zbMATH DE number 3276736 (Why is no real title available?)
• scientific article; zbMATH DE number 3380106 (Why is no real title available?)
• A problem in jointly optimal production and advertising decisions
• On problems with bounded state variables

Cited in

(16)

• A numerical approach to a multi-objective optimal inventory control problem for deteriorating multi-items under fuzzy inflation and discounting
• Advertisement policy, reliability dependent imperfect production and environmental pollution control problem in fuzzy-rough environment
• An production inventory model with imperfect production and risk
• A multiobjective multi-item inventory control problem in fuzzy-rough environment using soft computing techniques
• Optimal production and marketing planning
• The optimal production and sales policy for a new product with negative word-of-mouth
• A problem in jointly optimal production and advertising decisions
• Inventory of Deteriorating Complementary and Substitute Items with Stock Dependent Demand
• Modeling of a carbon emitted production inventory system with interval uncertainty via meta-heuristic algorithms
• Optimal inventory policies for deteriorating complementary and substitute items
• Two-level optimization for decentralized production and advertising planning
• Optimal filtering of an advertising production system with deteriorating items
• Distribution channel selection considering advertising productiveness: Fig. 1.
• Optimal pricing and advertising policies for an entertainment event
• Optimal advertising and inventory control of perishable goods
• Predictive control of a production system that uses advertising

This page was built for publication: Analysis of optimal production and advertising policies

Report a bug (only for logged in users!)Click here to report a bug for this page (MaRDI item Q3124288)