Who benefits from large rebates: Manufacturer, retailer or consumer?
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Publication:806742
DOI10.1016/0165-1765(91)90046-NzbMath0729.90626MaRDI QIDQ806742
Publication date: 1991
Published in: Economics Letters (Search for Journal in Brave)
Production theory, theory of the firm (91B38) Microeconomic theory (price theory and economic markets) (91B24)
Related Items (3)
Trade deals and/or on-package coupons ⋮ The effectiveness of manufacturer vs. retailer rebates within a newsvendor framework ⋮ Analysis of the effectiveness of manufacturer-sponsored retailer gift cards in supply chains
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