A duopolistic model of dynamic competitive advertising (Q1592752): Difference between revisions

From MaRDI portal
Added link to MaRDI item.
Set OpenAlex properties.
 
(2 intermediate revisions by 2 users not shown)
Property / MaRDI profile type
 
Property / MaRDI profile type: MaRDI publication profile / rank
 
Normal rank
Property / cites work
 
Property / cites work: A stochastic model of optimal advertising pulsing policy / rank
 
Normal rank
Property / cites work
 
Property / cites work: A Markovian model of consumer buying behavior and optimal advertising pulsing policy / rank
 
Normal rank
Property / cites work
 
Property / cites work: Consumer buying behaviour and optimal advertising strategy: The quadratic profit function case / rank
 
Normal rank
Property / cites work
 
Property / cites work: Dynamic noncooperative game theory / rank
 
Normal rank
Property / cites work
 
Property / cites work: An Empirical Investigation of Advertising Strategies in a Dynamic Duopoly / rank
 
Normal rank
Property / cites work
 
Property / cites work: Tests of Equality Between Sets of Coefficients in Two Linear Regressions / rank
 
Normal rank
Property / cites work
 
Property / cites work: Optimizing Advertising Expenditures in a Dynamic Duopoly / rank
 
Normal rank
Property / cites work
 
Property / cites work: Q4003463 / rank
 
Normal rank
Property / cites work
 
Property / cites work: Empirical Analysis of Closed-Loop Duopoly Advertising Strategies / rank
 
Normal rank
Property / cites work
 
Property / cites work: Differential game models of advertising competition / rank
 
Normal rank
Property / cites work
 
Property / cites work: Dynamic Optimal Control Models in Advertising: Recent Developments / rank
 
Normal rank
Property / cites work
 
Property / cites work: Differential game models in management science / rank
 
Normal rank
Property / cites work
 
Property / cites work: Closed-Loop Advertising Strategies in a Duopoly / rank
 
Normal rank
Property / cites work
 
Property / cites work: Q3995886 / rank
 
Normal rank
Property / cites work
 
Property / cites work: Some Industrial Applications of Military Operations Research Methods / rank
 
Normal rank
Property / cites work
 
Property / cites work: Feature Article—Aggregate Advertising Models: The State of the Art / rank
 
Normal rank
Property / cites work
 
Property / cites work: A pulsing model of advertising competition: A game theoretic approach. I: Theoretical foundation / rank
 
Normal rank
Property / cites work
 
Property / cites work: A pulsing model of advertising competition: A game theoretic approach. II: Empirical application and findings / rank
 
Normal rank
Property / cites work
 
Property / cites work: Optimal Control of the Vidale-Wolfe Advertising Model / rank
 
Normal rank
Property / cites work
 
Property / cites work: Dynamic Optimal Control Models in Advertising: a Survey / rank
 
Normal rank
Property / cites work
 
Property / cites work: Deterministic and stochastic optimization of a dynamic advertising model / rank
 
Normal rank
Property / cites work
 
Property / cites work: Competitive dynamic advertising. A modification of the Case game / rank
 
Normal rank
Property / cites work
 
Property / cites work: Q4848346 / rank
 
Normal rank
Property / cites work
 
Property / cites work: An Operations-Research Study of Sales Response to Advertising / rank
 
Normal rank
Property / full work available at URL
 
Property / full work available at URL: https://doi.org/10.1016/s0377-2217(99)00346-x / rank
 
Normal rank
Property / OpenAlex ID
 
Property / OpenAlex ID: W2078616344 / rank
 
Normal rank

Latest revision as of 09:06, 30 July 2024

scientific article
Language Label Description Also known as
English
A duopolistic model of dynamic competitive advertising
scientific article

    Statements

    A duopolistic model of dynamic competitive advertising (English)
    0 references
    0 references
    0 references
    4 September 2001
    0 references
    marketing
    0 references
    competitive advertising decisions
    0 references
    non-durable products
    0 references
    Nash equilibrium
    0 references
    0 references
    0 references
    0 references

    Identifiers