Likelihood estimation of consumer preferences in choice-based conjoint analysis (Q297313): Difference between revisions

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Latest revision as of 06:21, 12 July 2024

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Likelihood estimation of consumer preferences in choice-based conjoint analysis
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    Likelihood estimation of consumer preferences in choice-based conjoint analysis (English)
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    24 June 2016
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    conjoint analysis
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    utility function
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    preference estimation
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    maximum likelihood
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    marketing research
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