When do changes in consumer preferences make forecasts from choice-based conjoint models unreliable?

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Publication:1751670

DOI10.1016/J.EJOR.2016.08.047zbMath1395.62361OpenAlexW2507508842MaRDI QIDQ1751670

Joao Quariguasi Frota Neto, Sheik Meeran, Paul Goodwin, Semco Jahanbin

Publication date: 25 May 2018

Published in: European Journal of Operational Research (Search for Journal in Brave)

Full work available at URL: http://opus.bath.ac.uk/51824/1/EJOR_paper_last_submission_which_was_accepted_19_08_16.pdf




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