When do changes in consumer preferences make forecasts from choice-based conjoint models unreliable? (Q1751670)
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scientific article; zbMATH DE number 6873522
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| English | When do changes in consumer preferences make forecasts from choice-based conjoint models unreliable? |
scientific article; zbMATH DE number 6873522 |
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When do changes in consumer preferences make forecasts from choice-based conjoint models unreliable? (English)
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25 May 2018
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forecasting
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new product forecasting
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choice based conjoint
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attribute coefficient change
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longitudinal study
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0.78670865
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0.7848627
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0.7821026
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0.77355176
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