Pages that link to "Item:Q439705"
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The following pages link to On a cooperative advertising model for a supply chain with one manufacturer and one retailer (Q439705):
Displayed 5 items.
- Channel coordination with cooperative advertising considering effect of advertising on willingness to pay (Q1743544) (← links)
- Cooperative advertising models in supply chain management: a review (Q2256163) (← links)
- Periodicity of pricing and marketing efforts in a distribution channel (Q2355114) (← links)
- A survey of game-theoretic models of cooperative advertising (Q2514806) (← links)
- Game theoretic analysis of pricing and vertical cooperative advertising of a retailer-duopoly with a common manufacturer (Q2629583) (← links)