Pages that link to "Item:Q2643935"
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The following pages link to Stochastic optimal budget decision for advertising considering uncertain sales responses (Q2643935):
Displaying 8 items.
- Advertising games on national brand and store brand in a dual-channel supply chain (Q1716928) (← links)
- Real options in operations research: a review (Q1754719) (← links)
- Dynamic budget allocation for social media advertising campaigns: optimization and learning (Q2077981) (← links)
- An application of approximate dynamic programming in multi-period multi-product advertising budgeting (Q2083404) (← links)
- Nonparametric advertising budget allocation with inventory constraint (Q2183869) (← links)
- Advertising strategies for new product diffusion in emerging markets: propositions and analysis (Q2267676) (← links)
- DYNAMIC OPTIMAL BUDGET ALLOCATION FOR INTEGRATED MARKETING CONSIDERING PERSISTENCE (Q3161560) (← links)
- Optimal Budget Allocation Across Search Advertising Markets (Q3466774) (← links)