The effects of decision timing for pricing and marketing efforts in a supply chain with competing manufacturers (Q6082289)

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scientific article; zbMATH DE number 7772061
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The effects of decision timing for pricing and marketing efforts in a supply chain with competing manufacturers
scientific article; zbMATH DE number 7772061

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    The effects of decision timing for pricing and marketing efforts in a supply chain with competing manufacturers (English)
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    29 November 2023
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    OR in marketing
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    marketing efforts and pricing
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    decision timing
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    competition
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    game theory
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