When do changes in consumer preferences make forecasts from choice-based conjoint models unreliable?
From MaRDI portal
Publication:1751670
DOI10.1016/j.ejor.2016.08.047zbMath1395.62361MaRDI QIDQ1751670
Joao Quariguasi Frota Neto, Sheik Meeran, Paul Goodwin, Semco Jahanbin
Publication date: 25 May 2018
Published in: European Journal of Operational Research (Search for Journal in Brave)
Full work available at URL: http://opus.bath.ac.uk/51824/1/EJOR_paper_last_submission_which_was_accepted_19_08_16.pdf
forecasting; longitudinal study; attribute coefficient change; choice based conjoint; new product forecasting
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Why do consumers prefer static instead of dynamic pricing plans? An empirical study for a better understanding of the low preferences for time-variant pricing plans, Using hierarchical Bayes draws for improving shares of choice predictions in conjoint simulations: a study based on conjoint choice data
Cites Work
- Likelihood estimation of consumer preferences in choice-based conjoint analysis
- Issues in the use of ratings-based versus choice-based conjoint analysis in operations management research
- Estimation methods for choice-based conjoint analysis of consumer preferences
- A New Product Growth for Model Consumer Durables
- Regression with Social Data
- Forecasting and Inventory Management of Short Life-Cycle Products
