Innovation diffusion uncertainty, advertising and pricing policies

DOI10.1016/j.ejor.2003.10.046zbMath1066.91041OpenAlexW2048081671WikidataQ110648978 ScholiaQ110648978MaRDI QIDQ1767710

Shreevardhan S. Lele, Bardia Kamrad, Robert J. Thomas, Akhtar Siddique

Publication date: 8 March 2005

Published in: European Journal of Operational Research (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1016/j.ejor.2003.10.046

zbMATH Keywords

stochastic dynamic programmingoptimal policiesdiffusion dynamics

Mathematics Subject Classification ID

Stochastic models in economics (91B70) Optimal stochastic control (93E20)

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Cites Work

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• Stochastic diffusion models with advertising and word-of-mouth effects
• A New Product Growth for Model Consumer Durables
• Introduction Strategy for New Products with Positive and Negative Word-of-Mouth
• Models of New Product Diffusion Through Advertising and Word-of-Mouth
• A controlled birth and death process model of optimal product pricing under stochastically changing demand
• A birth–death model of advertising and pricing
• Dynamic Optimal Control Models in Advertising: Recent Developments
• Optimal Monopolist Pricing Under Demand Uncertainty in Dynamic Markets

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