Pricing mode selection for the online short video platform
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Publication:2099927
DOI10.1007/s00500-020-05513-3zbMath1498.90115OpenAlexW3128801965MaRDI QIDQ2099927
Xue Chi, Zhi-Ping Fan, Xiaohuan Wang
Publication date: 21 November 2022
Published in: Soft Computing (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1007/s00500-020-05513-3
Management decision making, including multiple objectives (90B50) Microeconomic theory (price theory and economic markets) (91B24)
Cites Work
- Monopoly and product quality
- Strategic contracting and hybrid use of agency and wholesale contracts in e-commerce platforms
- Two-sided markets, competitive bottlenecks and exclusive contracts
- Strategies to Fight Ad-Sponsored Rivals
- Optimal Pricing Decisions for the Online Video Platform Under Customer Choice
- Which is the Optimal Commercial Mode for a Video Site: Paid, Free, or Hybrid?
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