Accounting for consumers' environmental concern in supply chain contracts
DOI10.1016/J.EJOR.2021.11.039zbMATH Open1506.90134OpenAlexW3216407670MaRDI QIDQ2140283FDOQ2140283
Georges Zaccour, Hongwei Gao, Fanjun Yao, Elena M. Parilina
Publication date: 20 May 2022
Published in: European Journal of Operational Research (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1016/j.ejor.2021.11.039
supply chain managementwholesale-price contractrevenue-sharing contractenvironmental green reputationmyopic retailer
Differential games (aspects of game theory) (91A23) Marketing, advertising (90B60) Microeconomic theory (price theory and economic markets) (91B24)
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