The effect of promotional cost sharing on the decisions of two-level supply chain with uncertain demand
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Publication:2196013
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- scientific article; zbMATH DE number 5631017
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Cites work
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- Credit financing in economic ordering policies for non-instantaneous deteriorating items with price dependent demand and two storage facilities
- Doing good by doing well: a MCDM framework for evaluating corporate social responsibility attractiveness
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- Effectiveness of retail joint promotions under different channel structures
- Effects of promotion cost sharing policy with the sales learning curve on supply chain coordination
- Marketing-driven channel coordination with revenue-sharing contracts under price promotion to end-customers
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- Optimal dynamic pricing and ordering of a perishable product under additive effects of price and time on demand
- Optimizing the pricing and replenishment policy for non-instantaneous deteriorating items with stochastic demand and promotional efforts
- Price and quality decisions in dual-channel supply chains
Cited in
(4)- The impact of the distance-dependent promotional effect on the promotion cost sharing decision
- Online cooperative promotion and cost sharing policy under supply chain competition
- Idlefish or not? Online platform’s strategy of secondhand marketplace introduction in the presence of consumer’s uncertain preferences and strategic behavior
- Effects of promotion cost sharing policy with the sales learning curve on supply chain coordination
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